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F1 GLOBAL FESTIVAL CAMPAIGN BEGINS IN SHANGHAI

In the build up to the third Formula 1 race of the season hosted in China, F1 have confirmed that Shanghai will host the first F1 Festival.


Following its huge success last season, Formula 1 have announces its global plans to host four F1 Festivals, bringing the excitement of F1 to the selected circuits of Shanghai, Chicago, Los Angeles and Brazil.


F1 Festival is a free event, which allows fans to immerse themselves in the world of F1, bringing the Grand Prix atmosphere to the heart of the city. This year will see F1 kick-start its festival campaign in China, to celebrate the 1000th Grand Prix.


The Heineken F1 Festival will open to the public on Friday 12th April, at Xintiandi Park with an array of music acts and exciting entertainment, followed by the F1 Live car and Renault F1 Team runs on 13th April – when Renault F1 Team Development Driver and FIA Formula 2 rising star Guanyu Zhou will drive a Renault-powered E20 car and the renowned stunt driver Jessica Hawkins will be at the wheel of a Sauber C30 – enabling fans to experience the roar of the engines, the smell of the rubber and witness the electric atmosphere, as the cars tear past.


Across the two days fans will also be able to experience the excitement of the race in China as qualifying will be streamed, live at the festival along with a number of other thrilling partner activations and activities.


In addition to bringing all the excitement that F1 has to offer to the streets of Shanghai, fans will also see a number of celebrity appearances and music performances by top-notch local and international artists.


Further information and key dates for Chicago, LA and Brazil will be released in due course.



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