top of page
  • Writer's pictureBillions Luxury Portal


The Veyron 16.4 Grand Sport, known as the '2.1', is the first car to go through Bugatti's new 'La Maison Pur Sang' restoration programme..

Bugatti is a company steeped in more than 110 years of tradition and history because of this Bugatti takes the responsibility of preserving historic and contemporary classic models for the enjoyment of future generations. Last year Bugatti launched its ‘La Maison Pur Sang’ program designed to restore model authenticity.

Operating exclusively at Bugatti’s Molsheim headquarters, the ‘La Maison Pur Sang’ programme verifies the authenticity of models of all ages from Bugatti's illustrious history. The programme also offers customers and collectors an intensive range of restoration and reconfiguration options. The ‘Pur Sang’ manifesto, meaning ‘thoroughbred’ or ‘pure blood,’ was used by company-founder Ettore Bugatti to encapsulate his creations' highest possible technical, performance, and aesthetic standards. This harmony of speed, elegance, safety and comfort has held fast for all Bugatti models throughout the decades.

The first project undertaken by ‘La Maison Pur Sang’ is an exceptional hyper sports car version from Bugatti's more recent history – the first Veyron 16.4 Grand Sport prototype which first made its debut in 2008 at Pebble Beach.

After an extensive four months restoration program the unregistered demo car features stunning white silver metallic paint with a Cognac leather interior. Under the expertly restored hood sits a W-16 engine that provides the driver with around 1,000 hp, pushing the car from 0 – 62 mph in less than 2.7 seconds reaching speeds of 253 mph with the roof up, 224mph with the roof down

Bugatti models have always been highly demanded collectors’ items and with its new La Maison Pur Sang’ program Bugatti is doing something rather extraordinary — rather than just spending time, energy, and resources to produce new cars, they are truly focused on preserving the history and heritage of the brand, not only moving forward with their future in the automotive world but maintaining their heritage too.

Images provided courtesy of Bugatti


bottom of page