FROM THE ROAR OF THE RACETRACK TO THE MORNING RITUAL PORSCHE AND SMEG UNVEIL NEW KITCHEN COLLECTION

In a bold celebration of heritage, innovation, and design excellence, Porsche and Smeg unveil a groundbreaking collaboration that redefines the intersection of automotive prestige and home lifestyle..

This partnership brings together two iconic brands—each a symbol of performance, craftsmanship, and timeless style—to create a limited-edition collection of kitchen appliances that speak to the soul of design lovers and automotive enthusiasts alike. The collection consists of the Fridge FAB28 in different design editions, a bean-to-cup coffee machine as well as blenders, kettles and toasters.

Two legacies, one vision

United by a passion for timeless design, technical mastery, and uncompromising quality, Porsche and Smeg have crafted a unique capsule collection that transcends the ordinary, blending the thrill of the racetrack with the sophistication of modern living.

The Porsche x Smeg collection is anchored by a limited-edition series inspired by the legendary Porsche 917 KH in its iconic Salzburg livery—the car that secured Porsche’s first overall victory at the 24 Hours of Le Mans in 1970.

The collection includes a striking red fridge and a matching bean-to-cup coffee machine, the Fridge 917 Salzburg – Porsche x Smeg is the most exclusive of the Porsche x Smeg fridge range.

These pieces are more than appliances—they are design statements, infused with motorsport heritage and crafted for those who appreciate the extraordinary.

The collaboration extends into two additional exclusive ranges, finished in Carrara White Metallic and Shade Green Metallic —distinctive Porsche hues interpreted through the lens of Italian design.

Additional appliances include a curated suite of Smeg’s most beloved appliances, including the FAB28 fridge, toaster, kettle, and blender, each piece is refined with signature Porsche design cues: matte black accents, subtle striping, and clean, sculptural silhouettes. From the roar of the racetrack to the quiet hum of a morning ritual, Porsche and Smeg deliver a new chapter in functional luxury.