JAEGER-LECOULTRE UNVEILS THREE NEW MADE OF MAKERS™ SCENTS

Jaeger-LeCoultre has just released three new perfumes by French perfumer Nicolas Bonneville as part of the Jaeger-LeCoultre's 'Made of Makers program..

In 2026, the creative dialogue between Jaeger-LeCoultre and the Scent Artist Nicolas Bonneville enters a new chapter with the unveiling of three new olfactory signatures created exclusively for the Maison under its Made of Makers™ programme.

Following the introduction of The Timeless Stories, The Celestial Odyssey and The Precision Pioneer in 2024, Nicolas Bonneville continues to explore Jaeger-LeCoultre’s sensory identity through three original creations: The Adventure Spirit, The Dream Shaper and The Sound Maker.

Conceived as an extension of the Maison’s artistic universe, these new fragrances reaffirm the shared values that unite haute horology and haute perfumery ─ creativity, expertise and precision.

THREE NEW OLFACTORY SIGNATURES

The three new olfactory signatures crafted by Nicolas Bonneville embody the principles that distinguish haute perfumery from all other fragrances: short formulas, noble raw materials and high concentrations of key ingredients. Each composition reflects the same pursuit of precision that defines the Maison’s approach to watchmaking. Like the intricate mechanisms developed within the Vallée de Joux, these fragrances reveal their complexity gradually. Top, heart and base notes unfold with clarity and balance, allowing each ingredient to express its full character while contributing to a harmonious whole. The result is a refined and enduring sillage, leaving an evocative trail that captivates and lingers elegantly.

THE ADVENTURE SPIRIT is a woody-spicy fragrance in character. Inspired by Jaeger-LeCoultre’s legacy of precision instruments born from military needs, deep-sea expeditions and bold technical innovation ─ from the Memovox Polaris to the Master Compressor and Extreme Lab collections ─ The Adventure Spirit echoes the Maison’s exploration watches, created for those who pushed boundaries and set new records. Opening with an invigorating freshness from ginger extract, it unfolds into a warm, enveloping heart of sandalwood essence. As the scent settles, dry mineral nuances emerge, grounded by moss. Both energising and refined, the composition evokes the spirit of the contemporary adventurer ─ a man rooted in the city yet instinctively drawn to open horizons and untamed landscapes.

THE DREAM SHAPER is floral and leathery in character. Inspired by Jaeger-LeCoultre’s jewellery craftsmanship, technical miniaturisation and elegance ─ from the Duoplan and Calibre 101 to the Rendez-Vous collection ─ The Dream Shaper celebrates the Maison’s timepieces that redefined women’s watchmaking by uniting femininity with technical ingenuity. The fragrance begins with the freshness of bergamot essence before revealing a soft, powdery floral heart of mimosa absolute. Gradually, smoky, suede-like nuances unfold together with black tea extract, bringing depth and quiet sensuality to the scent. Balancing structure and softness, strength and grace, the composition reflects modern femininity ─ independent, confident and free to shape one’s destiny.

THE SOUND MAKER is a powerful woody-rose fragrance. Inspired by the mechanical artistry and acoustic heritage of Jaeger-LeCoultre ─ from the historic chapel of Le Sentier, built by Pierre LeCoultre to the Manufacture’s chiming complications ─ The Sound Maker transforms the vibrations of sound into an olfactory expression. From the first impression, mineral and smoky incense evokes the stillness of ancient stone and sacred spaces. At its heart, a rose-metal accord vibrates with unexpected intensity, creating a dialogue between warmth and brilliance. As the fragrance deepens, dry woods and musk notes leave a lasting, vibrant trail ─ like the lingering echo of a bell resonating through time.

Destined to become an additional signature of Jaeger-LeCoultre, the three fragrances crafted by Nicolas Bonneville will be offered as a special treatment to clients and will be used in a variety of other initiatives in the future.