LOUIS VUITTON OFFICIALLY UNVEILS WORLD CUP 2026 TROPHY TRUNK

Continuing a prestigious partnership with FIFA that began in 2010, Louis Vuitton has officially unveiled its bespoke Trophy Trunk, created exclusively to transport and present football's most coveted prize..

The bespoke Trophy Trunk will make its grand on-pitch debut during the pre-match ceremony on Sunday, July 19, 2026 at the FIFA World Cup 2026 final between Argentina and Spain.

Created by Louis Vuitton’s artisans in the historic workshops of Asnières-sur-Seine near Paris, the trophy trunk is covered in the iconic Louis Vuitton monogram canvas. Two front panels feature a hand-painted golden “V” representing “victory” and “Vuitton”, reflecting the colours of the FIFA World Cup™ Trophy. The exterior is finished with leather trim known as “lozines”, alongside gold-plated brass corner protectors, a lock and clasps that echo designs used by the house since the 1860s. The interior is lined with light beige leather and features a partnership logo between Louis Vuitton and FIFA integrated into the lid.

Since 2010, Louis Vuitton has maintained close ties with major international sporting competitions, including the design of trophy trunks for the 2010 edition of the FIFA World Cup™ in South Africa, the 2014 edition in Brazil, the 2018 edition in Russia and the 2022 edition in Qatar, accompanying the trophy across the world under the house’s signature concept “Victory travels in Louis Vuitton”.

As an Official Branded Licensee of the FIFA World Cup 2026, Louis Vuitton is also unveiling a limited-edition collection of three trunks inspired by the trophy trunk. The collection includes a Coffret 8 Montres, a case designed to store up to eight watches on removable cushions, a Cotteville 16 Montres, a case with a removable tray that can store up to 16 watches, and a Malle Courrier Lozine 110, a sophisticated trunk, each adorned with monogram canvas, a hand-painted FIFA World Cup logo and the golden “V”.