BEN & JERRY LAUNCHES NEW DELICIOUS TREATS FOR DOGS
Ben & Jerry’s has gone to the dogs! The Vermont-based company has launched a new specialty line of ice cream that is made exclusively for man’s best friend...
The single-serve ice cream tubs, called Doggie Desserts, introduces two new flavors designed exclusively for canines that are paws-itively perfect for your pet.
Named after two real dogs in the Ben & Jerry’s office—an affectionate Frenchie and a rescue mutt of mixed heritage, “Pontch’s Mix” and “Rosie’s Batch” are formulated with a sunflower butter base, “Pontch’s Mix” is a combination of peanut butter and pretzel swirls while “Rosie’s Batch” contains pumpkin and cookies
All of the high-quality ingredients used in Doggie Desserts can be found in current Ben & Jerry’s ice cream recipes.
“We know our fans love their dogs and treat them like family,” said Lindsay Bumps, a Ben & Jerry’s Global Marketing Specialist who also happens to be a certified veterinary technician. “We created this product line so pups can enjoy something even better than belly rubs. Doggie Desserts are the sweetest treat they’ll ever put their paws on.”
Ben & Jerry’s Doggie Desserts can be purchased in single cups or four-pack boxes. Customers can either order Doggie Desserts in-person at a Ben & Jerry’s Scoop Shop or online.